SmashFly announces new WildFire Scorecards

We are very excited to announce the launch of a new job board benchmarking solution in our Recruitment Marketing Metrics (RMM) module: WildFire Scorecards.

With WildFire Scorecards, users are provided with the aggregate data for every recruiting source in the WildFire Platform.  With this new capability, users are able to see important source effectiveness data directly in the Recruitment Ad Distribution (RAD) user interface enabling them to easily compare and contrast recruiting destinations and make better sourcing decisions.

Each WildFire Scorecard reports the benchmark-ed performance of a job board’s performance across a portion of SmashFly customers, providing aggregate results for average views, apply clicks and applicants per job campaign with the associated corresponding click through rates.

WildFire Scorecards are free for all SmashFly customers leveraging the Recruitment Ad Distribution (RAD) module.  Recruitment Source providers interested in obtaining direct access to their organization’s WildFire Scorecard can send inquiries to sales@smashfly.com.

Take a look below at a few WildFire Scorecard screenshots from our Recruitment Ad Distribution (RAD) module.  Please note that the numbers included are as of 2/20/2012 and are a portion of our overall recruitment ad data:

For more information on our new WildFire Scorecards, please reach out to us via our online contact form.

The official press release is here.