Candidate Experience

5 Best Recruitment Marketing Articles of the Week 9.29.12 to 10.5.12

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about Platforms vs. Point Solutions, impressing hiring managers, HR Tech acquisitions and trends, perception mistakes and crisps for tweets.

And if you are at the HR Technology Conference this upcoming week make sure to stop by and say hi at Booth #1066.

Here are the articles that interested us this week (in no particular order), enjoy!:

#HRWins Trend Report: It’s all of the Platforms vs. All of the Point Solutions in all the Categories by George Larocque (@glarocque)

This is an interesting discussion on platform vs. point solutions and how a number of different technologies are taking on these two choices.


How to Impress A Hiring Manager by Matt Thompson (@mthomps) (via @ThisIsLars)

Great post from Matt on what you can do to make sure your interviews with hiring managers are impressive.


Brief History of HR Tech Trends & Technology Acquisitions for #HRTechConf by Jessica Miller-Merrill (@blogging4jobs)

Interesting look at trends and acquisitions that have occurred in the last 5 years in the HR Tech Space.


7 Ways to Minimize Perception-driven Hiring Mistakes by Lou Adler (@ERE_net)

Really like this piece from Lou on how we can better mitigate our initial biases with candidates in order to find and hire the best ones.


At Kellogg’s #tweetshop, Customers pay for crisps with tweets by Marissa McNaughton (@MarissaMcN) (via @AndyHeadworth)

I thought this was a really interesting idea and approach from Kellogg’s and something we will see expand if it’s successful and as companies try to expand their social brands.  Wonder how this find it’s way into social recruiting.


Hope you enjoy the list.  If you have any articles I should add to the list feel free to add them to the comments or follow us on Twitter @smashfly.

About Christopher Brablc

I'm the Recruiting & Marketing Geek at SmashFly Technologies and help recruiting organizations improve their recruiting process and results. Follow me on Twitter: or connect with me on LinkedIn:


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