Inbound RecruitingHere is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing and other recruitment trends. This week we’ll be talking about inbound marketing for recruiting, better job ads, social media tips, LinkedIn, talent challenges and HR Conversations.

Before we begin, I’d also like to share news and articles from us this week that you should check out:

  • Tweets of the Week:

Here are the articles that interested us (in no particular order):


Inbound Marketing for Recruiting: Making Candidates Care Enough to Click by Matt Charney (@MattCharney)

Really like this post from Matt Charney on the need to provide value to candidates with your content and message. And encourage you to also download the Recruiter’s Guide to Inbound Marketing eBook (full transparency: we sponsored it but would promote it in any case, it’s that good!)


Maslow Meets Marketing: The Psychology of Job Ads by Matt Buckland (@ElSatanico)

Probably one of the best articles I’ve read on job advertisements.


Which Talent Demands Are Causing Cracks in HR strategies? by Andy Headworth (@AndyHeadworth)

Worth a read from Andy on many of the talent acquisition challenges facing organizations.


17 Quick Wins to Boost Social Media Marketing Right Away by Kevan Lee (@KevanLee)

Good article with practical tips on boosting your social media presence and reach.


Podcast: LinkedIn; Zappos; Personalized Career Sites; Job Boards, and More by Jim Stroud (@JimStroud) with Steven Rothberg (@StevenRothberg)

Download for your commute. Really interesting conversation on everything from LinkedIn, Career Sites, how to use Job boards effectively and even a call-out for SmashFly.


BONUS: Top 10 Conversations with Employees (Seriously) by Ben Eubanks (@BenEubanks)

Short and sweet but lots of great points here on the tough conversations HR has every day.


I hope you enjoy the articles!


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