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Happy Friday all! Let’s celebrate with some sharing of knowledge. Here are our favorite perspectives and articles this week in recruitment marketing.

 

Content of the Week

Our latest and greatest updated buzzword guide to recruitment marketing. We highlight how each of these really plays a role in talent acquisition strategy and what to think about in terms of how technology can help.

buzzword

 

Tweet of the Week

Articles of the Week

In no particular order:

HR Landscape Today and the Trends Shaping the Market by Vippin Chamakkala (@Work_Bench)

A great round-up of the most promising startups in the HR technology space (thanks for the inclusion Work-Bench!), and the biggest trends shaping this market.

 

The Only Candidate Available by Tim Sackett (@TimSackett)

Tim compares candidates to heads of lettuce. Just read it, the analogy works. Lesson: Don’t assume the only one is a bad option.

 

How a Career Blog & Content Marketing Can Improve Quality of Hire and Candidate Reach by Jessica Miller-Merrell (@jmillermerrell)

Jessica offers some great statistics and a realistic vision of building a content marketing strategy: it takes time, and it’s hard work! So, start now. She offers some tips in creating best-performing content.

 

Leveraging Curated Content to Build a Talent Community by Marvin Smith (@talentcommunity)

Marvin highlights his own case study through a LinkedIn community to showcase how engaging, relevant, targeted content, and a group of like-minded people, can produce a thriving online network of interested, potential candidates.

 

And one that is a little more research than article: Talent Acquisition is Being Disrupted by George LaRocque (@glarocque)

A cool infographic around how talent acquisition is changing and the companies to watch in this disruption. (So awesome to be mentioned here!)

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