Fall is officially here: flannels are out, pumpkin spiced lattes are flowing, and as always, I’m reading and sharing my favorite talent acquisition articles here. Check out my picks on employer brand, internal mobility, choosing the right technology partner & more. Happy Friday!
Tweets of the Week
— Aptitude Research (@TalktoARP) October 3, 2017
— Forever A Sourcer (@MonaliParmar) October 4, 2017
Content of the Week
It’s that time of year again: time to start thinking about your strategy for the upcoming year. Have you thought about giving your career site a makeover in 2018? Our Guide to Beautifully Effective Career Sites will inspire you to create a site that uniquely engages candidates and inspires action.
Articles of the Week
Employer branding content can be tricky. Are you sharing what your candidates want to see? Are you painting an accurate picture of what it’s like to work for you? Shannon Smedstad shares 6 best practices to keep in mind when creating, curating and sharing your employer branding content.
In a technology landscape that offers a solution for almost everything, selecting an HR technology can seem overwhelming. But, it doesn’t have to be that way. Meghan Biro shares her tips for evaluating different solutions and choosing the technology partner that best fits your needs.
I am a huge fan of storytelling in talent acquisition. Job descriptions are the perfect place to get creative with storytelling because they are the meat & potatoes of the candidate experience. This is where you convey what your candidates’ day-to-day lives would be like—do you want to convey that in five boring bullet points, or in a descriptive story that enables the candidate to picture his future with you?
When we think of recruiting, we tend to jump directly to external recruiting. But, what about recruiting your current employees? They know your culture inside and out. They know how to get things done at your organization. They know the good, the bad & the ugly of the office. In his post on Recruiting Daily, Ted Bauer says companies that don’t encourage internal mobility are only cheating themselves.
Have you been intrigued by the idea of an employer brand ambassador program, but just can’t seem to get it off the ground? Check out these simple steps for building a program that is effective, engaging and sets your brand apart from the competition.