Thanksgiving has come and gone, and I’m finally starting to feel the communal food coma that has been lingering over the office this week start to dissipate. Amidst of Black Friday doorbusters, leftover turkey sandwiches and Cyber Monday deals, I’ve still been reading the latest in recruitment marketing and talent acquisition. Here are my favorite reads of the week.
Tweets of the Week
— Charlotte Marshall (@Charlotte_Co) November 29, 2017
Content of the Week
From Thanksgiving dinner to office gift swaps to New Year’s Eve bashes, the holidays bring out the event planner in everyone. Let’s channel that same energy into recruiting events. Check out our data sheet and learn how you can transform your next recruiting event into a candidate pipeline-building engine.
Articles of the Week
It’s a common sentiment heard from business leaders: “Our people are our greatest asset.” It’s so commonly used that it’s often discounted, viewed as an obligatory statement for a CEO to publicly make. But, are some leaders actually starting to live by these words? Michelle M. Smith on why culture is topping meeting agendas in boardrooms across the nation.
I don’t think I’ve ever come across an article with more actionable insight than this one. Jennifer Rettig has been in the recruiting game since before LinkedIn, so she knows a thing or two about getting creative with her recruiting strategies. Although the article focuses on executive recruiting, so many of these principles can be generally applied. Take some time and go through this one. There’s some great advice in here.
If you’re sick of hearing about millennials nonstop, I have great news for you. Generation Z is the new “in” generation. Characterized as individualistic and entrepreneurial, the newest cohort to enter the workforce isn’t expected to stick around long, according to a new study out of the UK. What does this mean for employers? Maybe it’s time to double down on the temp, gig, or freelance opportunities. Maybe they can be enticed with perks that matter to them. Needless to say, it will be interesting to see how this generation changes the face of the workplace.
The concept of employer branding is no longer innovative. It’s expected that your career site is helpful, informative and highlights who you are as an employer. It’s expected that candidates can interact with you on social. It’s expected that your brand is authentic. So, when getting started, on what should you base your employer brand? Think of values as your building blocks.
Recruitment Strategies You Haven’t Thought of Before by Sharlyn Lauby @sharlyn_lauby
This time of year, it’s easy to stick to the status quo. Put things in cruise control through the holidays. That may be easy, but it won’t earn you top talent. If you’re struggling to start innovating your recruiting strategy, check out these new ideas from Sharlyn Lauby for inspiration.