Christopher Brablc

I'm the Recruiting & Marketing Geek at SmashFly Technologies and help recruiting organizations improve their recruiting process and results. Follow me on Twitter: http://twitter.com/smashfly or connect with me on LinkedIn: http://www.linkedin.com/in/chrisbrablc
Christopher Brablc has written 659 posts for SmashFly Blog

74% of Candidates Drop Off Your Apply Process: Now What?

Talent acquisition has been traditionally focused on the bottom of the funnel: apply. Every call-to-action is apply now or apply here. A majority of spend is thrust into job boards and LinkedIn. Social media and career sites revolve largely around job postings and job search. For most companies, apply may be the only call-to-action they… Continue Reading →

A [Very Smart] Q&A on Recruitment Marketing Tips

SmashFly recently hosted Meghan M. Biro, Founder & CEO of TalentCulture, for a webinar on how recruitment marketing drives transparency in talent acquisition. Going along with the theme, I answered some great (and tough!) questions that we didn’t get to during the webinar as transparently as possible. Check out the full webinar with Meghan here.… Continue Reading →

How Transparent is Your Recruitment Marketing? [WEBINAR]

Today’s hiring economy is highly complex and competitive ― and finding top talent is harder than ever. Unemployment is at a seven-year low, and it’s taking increasingly longer to hire. In fact, attracting candidates and retaining current employees is a lot like attracting and retaining customers. Consumers can take up to 12 touch points with… Continue Reading →

The Rise of Recruitment Marketing: #HRTechConf 2015 Recap

For the past 5 years, I’ve been lucky enough to attend the HR Technology Conference and be part of the tremendous innovation that is happening within our little slice of the space: Talent Acquisition technology. To me, HR Tech is always the time to reflect on the trends happening in the space and most importantly,… Continue Reading →

Why Should a Candidate Spend Their Energy on You? #TheCandEs 2015

Before I talk about my main takeaways from this year’s Candidate Experience Awards Symposium (#TheCandEs), I just wanted to recognize and express my admiration for how much this awards program has grown over the past four years. I remember it when it was a small session at HR Tech and that it’s grown into a… Continue Reading →

The ATS Alone is Not Enough – Part 2 of 2

This was originally posted on Talent Culture in two parts: Talent Acquisition Has a Marketing Problem and The ATS Alone is Not Enough. My previous post last week discussed the state of the talent acquisition marketplace and the current machinations of the ATS product category.  Justifiably, this asked: “Should we try and reinvent the ATS?” or… Continue Reading →

Why We Don’t Need to Reinvent the ATS: Part 1 of 2

This post was featured in Talent Culture in two parts: Why We Don’t Need to Reinvent the ATS and Talent Acquisition Technology: Reinvention and Innovation.  There are a lot of opinions, many conflicting, on how recruiting technology can help us innovate; how we find, attract, engage and nurture candidates in the recruiting process. One idea I… Continue Reading →

recruitment marketing

5 Best Recruitment Marketing Articles of the Week 8.7.15

Here we go: one of our favorite parts of the week! We round up the best articles and content in recruitment marketing each week so you can spend more time reading and less time searching.   Content of the Week A huge thanks to our customers Derina Adamczak of CH2m, Rick Rosario of CDW and… Continue Reading →

Best Recruitment Marketing Articles of the Week 6.27 to 7.4

First off, I hope everyone had a tremendous 4th of July holiday and enjoyed their time in the sun on the three day weekend. Second, we wanted to provide our weekly list of 5 articles that can help organizations improve their recruitment marketing efforts. Enjoy!   Content of the Week RecruitingDaily’s Matt Charney helped us… Continue Reading →

3 Integral Ways to Better Personalize the Candidate Experience

This post was inspired by SmashFly’s latest release, SmashFly15. Register for our webinar on 6/25 with featuring one of our early adopter customers here. For years, recruiting organizations have used candidate data (resumes, profiles, assessments, etc.) to make informed decisions on hiring. Candidates applied, recruiters evaluated and decisions were made. It is a “wait and… Continue Reading →

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