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Candidate Experience

This category contains 272 posts

3 Truths About the Candidate Journey

We all know that an amazing candidate experience can make all the difference when you’re competing for talent, but designing a compelling experience (let alone executing it) isn’t an easy task. In our efforts to continually improve and push the envelope in recruitment marketing, SmashFly took a hard look at the candidate journey. We know… Continue Reading →

recruitment-marketing-fast-growth

Poised for Hyper-Growth? Consider Recruitment Marketing

When you’re a fast-growing company, everything seems to take longer than you want it to: getting new features out to customers, growing those customers, and especially finding the right talent to lead both. If you’re in growth mode, you know that finding exceptional talent quickly is no easy task. Finding talent for a startup is… Continue Reading →

8 Nurture Tactics That Will Impact Candidates

This series is a partnership with Glassdoor for Employers covering the key elements and examples of nurture in a recruitment marketing strategy, inspired by our eBook: Nurturing Candidates from Attraction to Hire: A Guide to the Ultimate Candidate Experience. Read Part 1, Part 2, Part 3 and Part 4.  So ―have you changed the way you… Continue Reading →

Why Every Recruiting Organization Needs a Talent Network

This series is a partnership with Glassdoor for Employers covering the key elements and examples of nurture in a recruitment marketing strategy, inspired by our eBook: Nurturing Candidates from Attraction to Hire: A Guide to the Ultimate Candidate Experience. Read Part 1 on the Glassdoor for Employers blog here.   What is a Talent Network?… Continue Reading →

2016 Recruitment Marketing Idea Series: Robin Erickson

This is one of 37 ideas from leading talent acquisition thought leaders and practitioners in the 2016 Recruitment Marketing Ideabook. Robin Erickson, VP Talent Acquisition, Engagement & Retention Research at Bersin by Deloitte, shares her recruitment marketing priority in 2016: a candidate experience strategy.  Candidate experience is becoming a key differentiator for many organizations as… Continue Reading →

13 Recruitment Marketing Best Practices You Need to Use in 2016

13 Recruitment Marketing Practices You Need to Use in 2016 from SmashFly Technologies Our Director of Marketing Chris Brablc and Recruitment Marketing Practice Leader Tracey Parsons hosted a stellar webinar on the 13 recruitment marketing best practices you need to use in 2016. For a quick overview, take a look at some of what these… Continue Reading →

When You Name the Wrong Miss Universe … (I Mean Candidate)

Photo Source: Buzzfeed It was the mistake heard round the world―literally. On Sunday night, host Steve Harvey announced the winner of the 2016 Miss Universe competition: Miss Colombia! Applause! Crowning! Closed-hand waving! Flowers! Only the winner wasn’t Miss Colombia … it was Miss Philippines [insert shocked face emoji]. What ensued was 10 minutes of extreme… Continue Reading →

A [Very Smart] Q&A on Recruitment Marketing Tips

SmashFly recently hosted Meghan M. Biro, Founder & CEO of TalentCulture, for a webinar on how recruitment marketing drives transparency in talent acquisition. Going along with the theme, I answered some great (and tough!) questions that we didn’t get to during the webinar as transparently as possible. Check out the full webinar with Meghan here.… Continue Reading →

Best Recruitment Marketing Articles of the Week 11.30 to 12.4

We went on a little hiatus over Thanksgiving break (and figured you were all too busy eating football and napping to be checking email from us), but we are back in action with our weekly roundup of our favorite recruitment marketing articles.   Content of the Week Our CMO Lori Sylvia and Growth Strategist Rebecca… Continue Reading →

The Candidate Messaging Template

You’ve defined the types of candidates you want to attract (using our handy Candidate Persona Template), and now it’s time to map out your messaging strategy at each stage of the candidate journey—in recruitment marketing, we call it nurturing. Once you’ve attracted the right leads, what are you going to communicate to them? Nurture is… Continue Reading →

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