SmashFly Recruitment Marketing Technology Blog
Employer Brand
5 Best Recruitment Marketing Articles of the Week 4.14.12 to 4.20.12
Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about Moneyball & recruiting, corporate culture at Rackspace, mobile, Sodexo, the importance of content and creating targeted content. Here are … Continue reading
Deconstruction of the Job Ad
(If you’ve been reading the blog over the past few weeks, we’ve discussed a number of topics around the candidate experience and its importance to your overall recruitment marketing strategy. However, I’d like to take a step back from the macro view of candidate experience and take a look at a few micro issues in … Continue reading
It’s time to lose the iFrame in your Career Site design
(This is the second post in a series on the Candidate Experience and Career Site Design by Mary Grace Hennessy. You can view the first post here.) When most organizations begin building their Career Site, they concentrate on their recruitment marketing messaging, ensuring that it shares their consistent web brand and making sure it hooks … Continue reading
5 Best Recruitment Marketing Articles of the Week 4.7.12 to 4.13.12
Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about talent sourcing, recruiting being worthless, culture at Rackspace, a CTO with a heart, social network statistics, does of crazy … Continue reading
Where does the Candidate Experience start?
Yesterday, I had a brief but great conversation with Kyle Lagunas on Candidate Experience (which he’s going to be tackling on his awesome blog over the next few weeks). We talked about some cool things organizations are doing as well as major problems that exist in the industry with regards to Candidate Experience. What became … Continue reading
Candidate Drop-Off: The good, the bad and the ugly
The recruitment marketing funnel is like any other funnel, it’s wide at the top and continually narrows with each step of the apply process. From reading the initial job ad to clicking to apply to finishing the job application, there are a number of key steps where a candidate has to either move forward with … Continue reading
How to Staff Your Organization Like an Apple Store
Today’s post is a guest blog post by Kyle Lagunas. You can view his bio below. Anyone who has stepped into one of Apple’s retail stores can attest to the smooth operation they’re running. The store is a well-oiled machine of many parts, presented in a sleek and sexy package with a smile. What’s Apple … Continue reading
5 Best Recruitment Marketing Articles of the Week 3.24.12 to 3.30.12
Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about what a CRM is, ERE Expo 2012, ways to piss off candidates, common sourcing mistakes, candidate experience and what’s … Continue reading
The Candidate Experience is Interactive not Linear
Much has changed in the candidate experience since the early internet and classified ads days. Not only is it easier to track and capture recruitment metrics for all the recruitment sources you use but from a candidate viewpoint it’s becoming less and less straight forward. Let’s take a look back. Early on when candidates apply … Continue reading
Thoughts on the impacts of candidate experience
This is going to be my first in a series of posts about the online candidate experience. Consider it food for thought for those employees at companies who oversee recruitment marketing, employment brand and generally own the “candidate experience.” Before diving in, let me give you some context. Upon completing graduate school in 1996, my … Continue reading
