Where the recruitment marketing universe expands.

Employer Brand (200)

Career Site Optimization

SEO 101 for Talent Acquisition

SEO 101 for Talent Acquisition from SmashFly Technologies In a world where 76% of candidates spend time searching and researching information about employers before they ever apply, a ...
Employer Brand

How to Make a Better Recruiting Video

As video becomes an even bigger part of inbound marketing strategies to attract consumers, it’s finding an important role in recruitment marketing strategies to engage top talent. Findings ...
Candidate Experience

Attract Top Talent with Target Personas and Real Content

Recruiters have to do more than ever to successfully attract and engage top talent. The good news is there are best practices that recruiters can borrow from their ...
Career Site Optimization

Tips for Creating Exceptional Career Sites

The Art and Science of Creating Exceptional Career Sites from SmashFly Technologies We called this webinar trio the “Recruitment Marketing Dream Team,” and that they were. CEO of ...
Employer Brand

3 Trends Defining Hiring Success In The Digital Economy

An organization’s ability to identify, attract, and plug in the most creative minds precisely when and where they are needed is the foundation for innovation. Therefore, designing and ...
Employer Brand

How to Curate Content for Recruitment Marketing (in 500 Words)

Every minute, Facebook users share 2.5M pieces of content, and Google receives more than 4M search queries. So how are you going to create content that competes with ...
Employer Brand

Modern Recruiting: It Starts With Marketing

The path to becoming a modern recruiting organization isn’t linear—but it does require a willingness to challenge the status quo and invest in strategies, tactics and technology that ...
Career Site Optimization

Career Site Tips From Will Staney, Kathryn Minshew and Tracey Parsons

We deemed our most recent webinar speakers “The Recruitment Marketing Dream Team,” and they proved it. Kathryn Minshew, CEO of The Muse, Will Staney, Founder of Proactive Talent ...
Employer Brand

How to Use Twitter For Recruiting (in 500 Words)

With more than one billion accounts and 9,000 different job channels in TweetMyJobs, it’s easy to understand why companies are trying to figure out how to use Twitter ...
Employer Brand

6 Recruitment Marketing Trends Changing Talent Acquisition

You thought you knew recruitment marketing – but do you really? With unemployment low, the competition for talent high, and the savviness of candidates increasing, organizations are going to ...
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