Recruitment Analytics

This category contains 214 posts

Questions Answered: Trilogy of Modern Talent Acquisition with @GDforEmployers and @SmashFly

On Wednesday, I had the pleasure to co-present on a webinar with Glassdoor Talent Acquisition Manager Dina Rulli on the “Trilogy of Modern Talent Acquisition.” It turned out to be a tremendous discussion on the relationship between Employer Branding and Recruitment Marketing, as well as key trends occurring today in the candidate experience and with … Continue reading

The Trilogy of Modern Talent Acquisition: Employer Branding, Recruitment Marketing and Unified Analytics [WEBINAR]

Today, SmashFly will be co-presenting a webinar with partner Glassdoor on the “Trilogy of Modern Talent Acquisition”. The webinar will be co-presented by SmashFly Director of Marketing Chris Brablc (me!) and Glassdoor Talent Acquisition Manager Dina Rulli.  It should be a tremendous discussion on the key trends affecting the candidate experience and talent acquisition as … Continue reading

Do We Lose the Human Element with Recruitment Automation?

The other day I read an interesting post by Ken Forrester on LinkedIn, “Recruitment Automation Is The New Headhunting”. It elicited a lot of great comments, some positive and some skeptical, on the use of marketing automation tactics in recruiting. One belief that I want to address is the thought that recruitment automation would take … Continue reading

Top 10 Posts from the SmashFly Blog in 2014!

Every year at this time, we like to look back at the blog articles and content from the past year that were the most popular for us and most useful for our readers. It’s a great way to begin planning our content calendar for the next year with the biggest hot-button issues facing talent acquisition … Continue reading

#HCIEvents Recap: 2 Days of Innovation in San Francisco

This past week the SmashFly team headed down to the San Francisco Bay area for the HCI Talent Acquisition Innovation Forum. The event was a tremendous mixture of knowledgeable practitioners and leading technology companies and it turned out to be 2 days chock full of innovative techniques and practices utilized for top recruiting organizations. We’ve … Continue reading

Oldie but Goodie: Where are You on the Recruitment Technology Curve?

Tomorrow, the SmashFly team will be in San Francisco, CA to participate in the HCI Talent Acquisition Innovation Forum on December 11-12. If you are there, talk with us about all the innovations below and our Recruitment Marketing Platform at Table #1 (and please reach out to set up a meeting at the event!) Also, … Continue reading

3 Innovations Modernizing Talent Acquisition #HCIevents

Next week, the SmashFly team will be in San Francisco, CA to participate in the HCI Talent Acquisition Innovation Forum on December 11-12. If you are there, talk with us about all the innovations below and our Recruitment Marketing Platform at Table #1 (and please reach out to set up a meeting at the event!) … Continue reading

Data, Metrics, Analytics: The Hierarchy of Knowledge

I hear a lot about data, metrics and analytics. And I use the terms all the time as it’s a big selling point for our solution. But every time I hear it, the words seem interchangeable. We throw them out there with reckless abandon and fail to properly define the meaning and value of each. … Continue reading

Oldie but Goodie: Source of Hire & Candidate Touchpoints

We have written over 500 blog posts on the SmashFly blog and many remain as relevant today as they were when we wrote them. On occasion we will share these posts to show how far we’ve come and how far we still have to go with recruitment marketing as an industry. Two weeks ago (2011) … Continue reading

5 Essential Elements of Successful Job Marketing

When we think Job Marketing, it’s really the evolution of what we call Job Distribution. It’s about taking the traditional channels we’ve used to attract such as job boards and adding numerous marketing channels to this mix including banner ads, pay per click, niche sites, one off recruitment campaigns, retargeting, etc. Companies looking for a … Continue reading

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