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Recruitment Analytics

This category contains 296 posts

Do You Know the Answers to These Recruiting Analytics Questions?

Jennifer Tracy, Senior Director of Talent Acquisition and Diversity at Bright House Networks, and Mary Grace Hennessy, Chief Product Officer at SmashFly, took a deep dive into recruiting analytics in our latest webinar. Jen walked through a live case study of how Bright House Networks enhanced and optimized its recruitment marketing strategy with the help… Continue Reading →

recruitment marketing

Best Recruitment Marketing Articles of the Week 8.31 to 9.4

One of my favorite parts of the week: taking time to read, learn and note great perspectives in the industry. Happy Friday all, and enjoy the three-day weekend!   Content of the Week Oh snap, it’s finally here! Get our complimentary Recruitment Marketing 101 eBook now to learn about what recruitment marketing is and isn’t,… Continue Reading →

Your Questions Answered: “Think Like a Marketer” Webinar

There’s no better webinar than one filled with real-world results and actionable takeaways of how to make what you do better. We are so thankful to our customers Derina Adamczak of CH2M, Rick Rosario of CDW and Stacey Montalto of The Cheesecake Factory for answering some reflective (and tough!) questions during our recent “Think Like… Continue Reading →

Be Better in Recruitment: Do as Amazon Does

As the competition for qualified talent increases, and as candidates act more like consumers in using numerous touch points for decision making, talent acquisition teams should be asking: How do we gather data on interested candidates, and how can we use it? How do we offer candidates a compelling relationship with our employer brand at… Continue Reading →

WEBINAR: Think Like a Marketer: How 3 Leading Organizations Get More Qualified Candidates

What do CH2M, CDW and The Cheesecake Factory have in common? They’re global leaders transforming the front end of their talent acquisition processes through recruitment marketing strategies. They’re also seeing big results: huge gains in qualified candidates, more applicants and stronger analytics (but we’ll save the details for the webinar). Join us for a webinar… Continue Reading →

11 Ways Your Team Can Start Recruitment Marketing NOW

A candidate’s decision to take their career to your organization can involve as many as 12 touch points with your employer brand―from your career site to social media to a referral to an email. Further, Google recently published its perspective on “micromoments,” stating that it’s not just the last touch point before conversion, or “zero… Continue Reading →

We Upped the Twitter Game at OHUG 2015

OHUG 2015 was a whirlwind, but we captured it tweet by tweet. Check out the best pictures, hashtags and insights from our panel with customers, “Think Like a Marketer: Recruitment Marketing Best Practices from Leading Organizations.” [View the story “We Upped the Twitter Game at #OHUG2015” on Storify]

5 Essential Roles in the Modern Recruitment Marketing Team

Talent acquisition strategy is changing, requiring new skills to help attract consumer-minded candidates. This change currently underway in recruiting is similar to how the marketing function has evolved over the past 10 years. Marketing has largely turned “inbound” in the last decade―customers are finding their own paths to products and services versus companies using ads… Continue Reading →

SmashFly & HireVue Answer Recruitment Questions from Latest Webinar

You can never ask too many questions―and in the case of last week’s webinar with HireVue, “How to Be the Amazon of Recruitment,” (get the recording here) we were extremely excited about the number of great (and challenging!) questions from our attendees. Now, Porter Williams of HireVue and I answer all the ones that got… Continue Reading →

Redefining Employee Referral Programs into the Modern Referral Network

Ask a recruiter where she gets the highest quality candidates, and she likely will say from employee referrals. If employee referrals are so valuable, why aren’t they getting more focus in talent acquisition strategy? SmashFly set out to understand the state of employee referral programs (ERPs) by conducting a survey of talent acquisition professionals. The… Continue Reading →

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