Recruitment Marketing Concepts

This category contains 430 posts

Insights from #HCIEvents Human Capital Summit: Day 1

This week, I’m down in Orlando, FL for the HCI Human Capital Summit and the sessions and learnings from these sessions has been great so far. As always, I’ve been taking notes online and via Twitter (@smashfly) on the highlights from these sessions and wanted to share them from the first day of the conference. … Continue reading

Your Buzzword Guide for the Recruiting Conference Season: Part 3

In Part 1 of this series we took on some of the most popular buzzwords in today’s recruitment technology marketplace in Analytics & Big Data, Mobile Recruiting and Social Recruiting. In Part 2, we discussed Candidate Experience, Employment Brand and Employee Referrals. In today’s post, we’ll be looking at the final 3 buzzwords that you … Continue reading

Measuring the Candidate Experience: Net Promoter Score

If you have yet to do so, I recommend you register and download the 2013 Candidate Experience Awards Research here.  I also highly encourage your organization to participate in this year’s awards program. As you may know, I’ve been involved with The Candidate Experience Awards for the last two years to help create awareness and … Continue reading

Your Buzzword Guide for the Recruiting Conference Season: Part 2

In Part 1 of this series we took on some of the most popular buzzwords in today’s recruitment technology marketplace in Analytics & Big Data, Mobile Recruiting and Social Recruiting. In today’s post, we’ll be looking at 3 more buzzwords that you will hear in the vendor hall at the conferences you go to learn … Continue reading

Your Buzzword Guide for the Recruiting Conference Season: Part 1

With February in our rear-view mirror, it’s time to think about the recruiting conference season.  The next few months will provide organizations with precious knowledge and conversations to begin implementing important research, changes and improvements to their recruitment marketing strategy before summer vacations make it hard to get the team together to make strategic decisions … Continue reading

Candidate Experience: Limiting the Negative

As you may know The Candidate Experience Awards have just opened registration for the 2014 program and I highly encourage you to register your organization for the awards program. The heart of the awards is to begin to continuously evaluate and improve the experience during the recruiting process.  This is what we should look to … Continue reading

5 Recruitment Marketing Articles of the Week 2.15.14 to 2.21.14

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and other recruitment trends. In this article, we’ll be talking about data, Facebook’s latest acquisition, spotting a good recruiter, recruitment blogs and books to read. I’d also like to share the articles from … Continue reading

Answering “Why Should I Care?” in Recruitment

This is the holy grail of messaging.  Whether you are telling a story, crafting marketing copy or persuading a friend to do something, the question “Why Should I Care?” needs to be asked and answered in a compelling way.  With the answer most likely resulting in achieving or failing to achieve your ultimate goals And … Continue reading

Sunk Costs and your Recruitment Future

Recruitment is evolving quickly and organizations that want to continue to recruit effectively need to improve their strategies to take advantage of this evolution.  That means incorporating new techniques, recruitment trends and technologies that can help them execute and measure what they do to attract qualified candidates. If you are like most, there is nothing … Continue reading

3 Essential Data Points for Mobile Recruiting

Mobile is quickly becoming a prerequisite to bake into your recruiting strategy.  It’s integral to how organizations educate, engage, attract and ultimately capture candidates.  And our candidate facing processes and recruiting investments need to work on any device a candidate uses whether computer or mobile device.  With the experience on each being seamless to one … Continue reading

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