// archives

Recruitment Marketing

This category contains 731 posts

Using Stories in Your Recruitment Marketing Strategy – Part 1: Why?

We’d like to start with a quick story we heard very recently: Early on in Kasasa’s existence, CEO Gabe Krajicek visited the president of a community bank in a small town in Texas. “The banker was about thirty minutes late for the meeting,” Gabe recalled. “I went over to his office, and I could see… Continue Reading →

Best Recruitment Marketing Articles 1.25 to 1.29

Lots of action this week, since Twitter was going a mile a minute with #SRSC tweets. But welcome to Friday everyone! Time for the best in recruitment marketing this week, plus some bonuses from the Social Recruiting Strategies Conference. Content of the Week This survey is going to produce some amazing findings. Be a part of Lighthouse… Continue Reading →

The Best Conference for a Storify: Social Recruiting Strategies 2016

If there’s one conference you need to be constantly watching your Twitter stream, it’s the Social Recruiting Strategies Conference. And this year didn’t disappoint! Here are our favorite tweets and takeaways from two days of obsessively watching Twitter for #SRSC. [View the story “The Best Conference for a Storify: #SRSC” on Storify]

Nurture’s Role in Your Recruitment Marketing Strategy

This is a three-part series focused on the pivotal role of nurture in the candidate experience and recruitment marketing, inspired by the SmashFly + Glassdoor eBook: Nurturing Candidates from Attraction to Hire: A Guide to the Ultimate Candidate Experience.  The changing talent acquisition landscape requires a more proactive, engaging, multi-touch approach to attracting leads and… Continue Reading →

6 Trends for Recruitment Marketing in 2016: The Q&A

Last week, Co-founder of Aptitude Research Partners Madeline Laurano and SmashFly’s Director of Recruitment Marketing Tracey Parsons hosted a value-packed, continuously tweetable webinar on 6 major trends in recruitment marketing to watch for―and jump into! Catch the full recording here. Plus, these are the questions attendees asked these two recruitment marketing dynamos.   How do you… Continue Reading →

Slideshare: Become a Magnet for Talent With Inbound Marketing

Become a Magnet for Talent with Inbound Recruitment Marketing from SmashFly Technologies Recruiters, time to focus on inbound marketing. Talent acquisition is more like marketing than you think. Learn about the evolution of the candidate’s journey, the recruiting funnel and specific, actionable inbound marketing and content marketing tips to strengthen your recruitment marketing strategy from… Continue Reading →

Best Recruitment Marketing Articles 1.18 to 1.22

Cue that “Friday” song, the Happy Feet dance, etc. Welcome back to the Recruitment Marketing Roundup, where we highlight the best resources, perspectives tweets and articles in recruitment marketing every week so all you have to do is sit back, relax, click and read.   Content of the Week Robin Erickson of Bersin wrote a… Continue Reading →

How CDW Effectively Engages Prospective Candidates With Recruitment Marketing

CDW is a leading provider of integrated information technology solutions for business, government, education and healthcare customers. To meet its goal of significantly expanding its services capabilities, CDW requires an enormous pool of highly skilled talent. CDW’s talent acquisition leadership decided to transform their transactional sourcing model into a one focused on building relationships with… Continue Reading →

Take 30 Webinar Series: 9 Recruitment Marketing Tactics to Start This Year

How do you shift from disparate parts of recruitment marketing to a complete strategy? For many recruiting organizations, the components of a successful recruitment marketing strategy are being used in one way or another. But the shift to recruitment marketing as a discipline occurs in understanding, practicing and then measuring how each individual tactic plays… Continue Reading →

Best Recruitment Marketing Articles 1.11 to 1.15

This week has been one to remember for SmashFly and our team. On January 12, we announced (after many long secretive weeks holding it in!) that we raised $22M in Series B funding, led by Bessemer Venture Partners with continued participation from OpenView Venture Partners. The support, excitement, congratulations and buzz has been totally awesome… Continue Reading →

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