Where the recruitment marketing universe expands.

Talent Acquisition (200)

Sourcing

Q&A: Future of Sourcing, Crafting Campaigns & AI

What does the future of sourcing look like? Yes, there’s probably some advanced artificial intelligence, but there’s also going to be a ton of marketing expertise and gut ...
Talent Pipelines

The Real Risks of the Healthcare Talent Crunch

Two months ago, I found myself in an emergency room in Michigan with a 104-degree fever. I’d taken Advil to bring it down, but it wasn’t working. And, ...
Sourcing

#WeControltheRobots: Top Tweets from SourceCon 2017

You can’t not start following a hashtag when it’s #WeControltheRobots. Then when you realize it’s also the theme of #SourceCon, you jump on both. SourceCon ALWAYS live up ...
Talent Pipelines

Questioning the Old Paradigm: Should You Advertise Last?

Marketing is a practice that is both art and science. As we get more advanced in the discipline of Recruitment Marketing, it’s time to ask: Why do we ...
Sourcing

The Future of Sourcing Looks Like This

See the recording of Justen’s latest webinar with SmashFly’s Chris Brablc: The Sourcer’s Guide to Epic Marketing Campaigns.  I’ve been in technical sourcing and recruiting for more than ...
Candidate Experience

The New Black Hole in Your Candidate Experience

Picture two journeys. Journey 1: You are a candidate. You research potential employers. You’ve updated your resume. You wrote that cover letter. And you went through a 20-minute-plus ...
Talent Acquisition

Generation Why: The Attitudinal Shift Uniting Today’s Workforce

In Talent Acquisition, when we say it’s getting harder than ever to hire, it’s not just an understatement – it’s far too simplistic. Recruiters talk about low unemployment, ...
Employer Brand

4 Steps to Getting Your Unfair Share of Talent

I recently spoke at SmashFly Transform (#TransformRM) about how Great Clips is gaining an unfair share of stylist talent across all 1200 franchise locations. In case you missed ...
Candidate Experience

Attracting Passive Candidates? No Such Thing

“Passive candidates” are such a maddening group. (And if you saw me speak at #SRSC, you saw my frustration live in person.) It’s no wonder we call them ...
Recruitment Marketing

Status Quo Won’t Help You Win the War for the Right Talent

Remember when Super Bowl ads were all about dancing babies, beer, and cars? I guess they still are — with puppies, horses, and monkeys mixed in. But earlier ...
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