Career Site Optimization

This tag is associated with 77 posts

Oldie but Goodie: The Future of Corporate Career Sites

We have written over 700 blog posts on the SmashFly blog and many remain as relevant today as they were when we wrote them. On occasion we will share these posts to show how far we’ve come and how far we still have to go with recruitment marketing as an industry. The evolution of the … Continue reading

A Look at the Talent Acquisition Technology Adoption Curve

Yesterday, we talked about the technology adoption curve and the benefits of being on the forward edge of the curve vs. being reactive to adopting more mature technologies. You can read the post here. For this post, I want to look at the talent acquisition technology space and where many of the technologies we use … Continue reading

5 Recruitment Marketing Articles of the Week 7.19.14 to 7.25.14

Here is our weekly feature in which we share the top articles we enjoyed from last week about recruitment marketing and other recruitment trends. In this article, we’ll be talking about new model for recruitment, the next wave in HR Tech, source of hire, website optimization and social recruiting. I’d also like to share news and … Continue reading

3 Important Lessons on the Candidate Experience from American Express

As a marketer, I’ve always been fascinated by the customer service experiences that I have as a consumer and the different methods used by companies to communicate with customers.  I’ve had bad experiences and great ones and it was a very good experience yesterday that I would like to share as it provides some insight … Continue reading

My First Year: A Look Back, A Look Forward

Editor’s Note: This post is by SmashFly Chief Sales Officer Scott Fowle.  You can read last year’s post on Why He Joined SmashFly here. It’s been a great year! 12 months have passed since my first day at SmashFly and I love my job even more than on day one. The market is everything I … Continue reading

Stories are Currency: Advice for Recruiters

Stories are the currency of life.  They help you build relationships with friends, family and acquaintances, help you convey your identify as a person and company and ultimately persuade you to choose products and services.  Stories make the world go round and are the center of our culture and decision making. For recruiting, this is … Continue reading

Evaluating Recruitment Technology: More Grey, Less Black & White

You may have seen my longer post on specific buzzwords that you are seeing in the space and what they mean.  If not, check out our Buzzword Guide here. And as an add-on to this series, I also wanted to write a shorter post on one of the most important aspects of evaluating technology especially … Continue reading

5 Recruitment Marketing Articles of the Week 3.22.14 to 3.29.14

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and other recruitment trends. In this article, we’ll be talking about mobile, affecting change, recruiters, analytics and Facebook’s most recent acquisition. We’re a little late with this article and here are other “Best … Continue reading

Candidate Experience: Limiting the Negative

As you may know The Candidate Experience Awards have just opened registration for the 2014 program and I highly encourage you to register your organization for the awards program. The heart of the awards is to begin to continuously evaluate and improve the experience during the recruiting process.  This is what we should look to … Continue reading

Sunk Costs and your Recruitment Future

Recruitment is evolving quickly and organizations that want to continue to recruit effectively need to improve their strategies to take advantage of this evolution.  That means incorporating new techniques, recruitment trends and technologies that can help them execute and measure what they do to attract qualified candidates. If you are like most, there is nothing … Continue reading

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