Where the recruitment marketing universe expands.

Tagged Under: employer brand

Employer Brand

How to Create an Employer Brand From Scratch

Originally published on the Glassdoor for Employers Blog.  “Your brand is what people say about you when you’re not in the room,” said Amazon.com founder Jeff Bezos. In other ...
Industry

Recruitment Marketing Champion Series: Shaunda Zilich, GE

In light of the upcoming Olympic games, the first-ever Recruitment Marketing Conference, SmashFly Transform™, and our love of recruitment marketing pioneers everywhere, our Recruitment Marketing Champion Series will ...
Careers

What Being a Best Place to Work Two Years in a Row Says About Our Culture

SmashFly CEO Mike Hennessy talks about what it means to create a great employee culture that grows as your company grows, and how it feels to be voted a Best Place to Work two years in a row.
Careers

6 Major Trends in Recruitment Marketing in 2016

The start of a new year is always an opportunity to evaluate the state of affairs in our industry. It’s a great time to take a look at ...
Employee Engagement

Encourage Employees’ Personal Brands To Strengthen Your Employer Brand

According to recent research, fewer than half of recruiters understand and can articulate the employment brand of their respective organizations (CEB’s Employment Brand Effectiveness Survey, 2014). Additionally, this ...
Candidate Experience

Think Big, Act Bigger: The 2016 Recruitment Marketing Ideabook

What’s better than a book full of interesting ideas? A book full of interesting ideas you can actually use today (or tomorrow, if you need a little more ...
Candidate Experience

What Millennials Want in a Candidate Experience (from an Actual Millennial)

Millennially speaking: What makes a great candidate experience? As a millennial who has spent a fair amount of time looking for a job, I’ve learned a ton about ...
Industry

Stellar Sessions, Selfies & Social at #HCIEvents

HCI 2015 was a blast. Education, entertainment, insights and fun all in one. Check out the highlights in this Storify. [View the story “Stellar Sessions, Selfies & Social ...
Employer Brand

5 Essential Roles in the Modern Recruitment Marketing Team

Talent acquisition strategy is changing, requiring new skills to help attract consumer-minded candidates. This change currently underway in recruiting is similar to how the marketing function has evolved ...
Employee Engagement

What Being Named a “Best Place to Work” Means for Our Customers

At SmashFly, we help organizations market their employer brands to attract more qualified candidates. I know how important it is to their recruiting strategy when they are recognized ...
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